Know What Works

Custom Tracking Technology

Get a clearer picture of what's happening in your dealership.

Know What Works

Custom Tracking Technology

Get a clearer picture of what's happening in your dealership.

Finally, a tracking tool that monitors your investments across the board

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Say goodbye to the guessing game.

Our proprietary tracking technology monitors where your leads are coming from, both on print and digital channels. Get custom tracking URLs and phone numbers to simplify your lead attribution.

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Improve campaign performance.

Every time you run a search marketing, targeted display or social ads campaign, our technology works hand-in-hand with capture code and tracking phone numbers. Our automotive marketing experts use this secret sauce info to get you more conversions from your campaigns.

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Keep an ear to the ground.

Our custom call-tracking tool records every call coming in, and takes note of key pieces of information about the caller, including their name, phone number and location. You can listen to your sales calls to learn about your leads — and your improve customer service, too.

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Where offline and online success go hand-in-hand.

Want to spread your message on multiple channels to the same audience? Here's where our capture code technology comes in handy. Track URLs and phone numbers from your print ads within the USA TODAY NETWORK to capture and nurture your leads.